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Western City: How Leaders Use Storytelling

March 22, 2015 By Admin

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Chris McKenzie, League of California Cities

Chris McKenzie, League of California Cities  (Photo: Orange County Register)

IN THE NEWS

This month’s issue of Western City features an article by League of California Cities Executive Director Chris McKenzie on how leaders use storytelling to inspire others and illustrate key points.

McKenzie writes, “City leaders often must inspire people to accept and even support changes in their lives that they might otherwise oppose. Any effective leader seeking such support for ideas understands how stories can help translate vague concepts and ideas into goals and specific policies.”

Read the full story in the March 2015 issue of Western City Magazine, produced by the League of California Cities, a partner of MMANC.

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Filed Under: Communication, Elected Officials, Govern, Lead, Public Engagement Tagged With: chris mckenzie, league of california cities, storytelling, western city

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